Announcing: TechCrunch Disrupt, May 24-26 in New York
Michael Arrington
Mar 1, 2010

New York, the city that never sleeps, may finally meet its match. TechCrunch is coming, and we’re bringing three days of non-stop conference and startup-competition energy, May 24-26.

We call it TechCrunch Disrupt because we want to debate what’s really changing in media and technology right now, what’s causing disruption and what we need to do about it to survive and thrive in real time.

Each morning, we’ll explore media and technology disruption themes through hosted panel discussions, keynotes, roundtable conversations and select product demonstrations. We’ll bring the experts, thought leaders, top entrepreneurs and business leaders and others together to talk about what’s next. And why. With lots of audience participation.


Each afternoon, we take our morning debate into the field. New startups and products will be unveiled and will compete for recognition and a top prize in the Startup Battlefield.

This is a tournament-style launch platform where startups demo their products and impress the audience and panel of experts over multiple rounds of competition. Everyone gets stage time to show their stuff, and plenty of direct feedback. But then they’ll jump into head to head competition with the other startups.

Experts and seasoned veterans will be brought in to mentor and judge startups on product, business models, team, design and usability and more. And the final round will put startups in the hot seat where some of the most successful entrepreneurs, venture capitalists and business executives will grill them in front of the audience and see how they perform. It’ll be a little bit like pitching a top VC, except it will be done live on stage in front of thousands. Audience voting as well as expert feedback will factor into final competition scores.

One startup will emerge the overall winner and take home a $50,000 cash prize. But all of the startups get an incredible launch event for their product, and priceless feedback from people who can really help. And, best of all, it’s free for startups to launch at TechCrunch Disrupt. Save those dollars for your product.

Applications open today (March 1) and will be reviewed on a rolling basis through midnight pst, Friday, March 26. There are no fees to apply or compete in the Startup Battlefield, and startups from around the world are welcome to submit for consideration. In fact, we go out of our way to help non-U.S. startups get the support they need during the application process to maximize their chances.

Where can you fit a battlefield in New York City, you ask? We found 100,000 square feet of space in the Soho-West Village neighborhood. We promise you haven’t been to a conference venue like this before. It’s actually an ex-Merrill Lynch office that’s available on short-term lease. It’s a perfect metaphor for disruption. And it gives us almost unlimited room for creativity, exhibits, lounges and demos. In typical TechCrunch style, save room for the after parties each night too.

Tickets to TechCrunch Disrupt are on sale now. Best rates are available through March 31.

Better to disrupt than be disrupted. Hope to see you there. More details will be coming on the Disrupt Blog.

  • Howard Lerman

    INCREDIBLE! We’d love to pitch in to this kind of thing!

  • http://www.facebook.com/profile.php?id=784767541 William Grecia Blanchard

    YES ARRINGTON! Thank you finally! You will see, you guys will love throwing events in NYC.

  • http://favit.com/infographs Martin

    We too!

  • http://www.stumpedia.com Luis Pereira

    “If you think your startup has something unique to add to our agenda, please submit a For Show application.”

    How do we submit a ‘For Show application’?

  • http://www.facebook.com/profile.php?id=4800672 Frank Denbow

    Looks interesting but that price tag is steep. I guess you dont expect to get any college students?

  • Heather Harde

    To submit For Show, please email us (events@techcrunch.com) a link to your updated CrunchBase profile and a brief description of (up to 500 words) explaining your product demo and how you believe it fits into the agenda.

    We look forward to hearing from you, thanks.

  • http://www.facebook.com/profile.php?id=4800672 Frank Denbow

    nvm

  • http://www.facebook.com/profile.php?id=100000299156982 Chris van der Linden

    too bad its in NYC :) Thats a bit far just to pitch.

    http://www.kalydo.com thats our stuff. but we’re not a startup anymore really…

    very cool initiative!

  • http://www.techretold.com Shan

    Whether products that are related with twitter/any other network can be also submitted??

  • http://www.ntbmedia.com Michael St James

    We cannot wait to pitch for you and disrupt, online Advertising, Social Media gaming and Entertainment Content Delivery. We will be introducing the very first Facebook Game with Real Video.

    We are also handling our own rewards, no Scamville here!

  • http://www.ihany.com Hany Rashwan

    Any student-priced tickets, Mike?

  • http://cfinke.wordpress.com/ cfinke

    It’s not really “non-stop” if you stop every day at 6pm.

  • Jabari

    I second that question. $1,500 is a bit too steep for me, though the conference does sound great.

  • Mike Kingston

    YESSSSSSSSSSS!!!!!!!!!!!!!!!!!!!!!!!!!!

  • Heather Harde

    After parties to be announced… it will be non-stop, promise.

  • Michael Arrington

    yeah, stay tuned. we always have a limited number of tickets for students at a big discount.

  • http://www.ihany.com Hany Rashwan

    Awesome, that’s what I love about TC50. It’s also how I can actually end up going on that trip too.

  • http://planetwebfoot.com Social Networking Software

    This sounds fantastic. Now to go pitch this to the boss!! Wish me luck.

  • Raj

    Hi Mike,

    If I participate in this competition, Am I still eligible for TechCrunch50 in the future?

    Thanks,

  • Mike

    Sounds awesome! I will definitely go if there are student discounts available.

  • http://www.facebook.com/profile.php?id=620111285 Sam Feuer

    New York Smackkkkkin! Nice! Finally :). Will check out displaying for MindSmack and FastMall iPhone (android too by then :) :) :) ExcitingSmackkk :)

  • http://www.facebook.com/profile.php?id=789940310 Steve Poland

    In the startup application it asks if you can show our application to your TC Disrupt advisory panel — who is on that panel?

  • http://www.nixty.com Glen

    Thank you team TechCrunch! You all are great. We really appreciate the opportunities and for opening up these types of events to us on the East Coast. Looking very forward to the event!

  • SAI – where you at?

    TC’s coming to the home of Silicon Alley Insider and looks to lock up NYC as well. Will Blodget and crew respond? Should be interesting…

    Cool for NYC startups, however. Exposure is good

  • jon

    Mike you need to dress up in flashy clothes and a gold cape and do this Iron Chef style

  • silicon valley dropout

    great move, but wish it was in miami

  • NY Joe

    finally a TechCrunch event in New York.

  • http://www.DiversifiedDataTechnologies.com David Lanphear

    I second that! Maybe student housing too, or is that asking too much? :-p

  • http://www.michaeljung.co.uk Michael Jung

    Congrats to @TechCrunch Crew and Co. for setting something like this up … IN NY! Think we can expect some ‘old media’ Chiefs too. Would be great if you could ping NYTimes, WaPo, NBC, Fox, to take part/represent.

  • Jerry Crisci

    How can someone apply to be part of a panel discussion? I would like to talk about disruption in the K-12 education space.

  • http://www.facebook.com/profile.php?id=525641018 Andre Salazar

    I would love to attend but it seems, by the pricing its not exactly a student friendly event. Is there anyway I could work the event somehow? I would probably give my time for free if anything.
    Andresalaz@gmail.com

  • http://newyorkangels.com David S. Rose

    Cool! New York Angels is delighted to welcome our Left Coast brethren (and sistren) to the hottest startup environment in the country! We’ll be there with bells on, and will see if we can figure out a way to maybe throw in some additional cash so that a few more of the great startups that don’t get the big $50k can still have a shot at funding from those of us here on the ground.

    This will rock! (And now a larger audience might begin to realize why we’ve quietly been investing over $40 million here during the past decade :-)

  • http://jenniferlestermedia.eventbrite.com Jennifer Lester

    For newbies closer to the Toronto area:

    Social Media Basics – Toronto
    Westin Harbour Castle
    March 9, 2010
    9am – 4pm

    http://jenniferlestermedia.eventbrite.com

  • http://www.ArticlePlayground.com Article Playground

    That’s the home state playa!

  • Where you at indeed?

    Didn’t SAI have a startup event last summer? Wonder if they’re doing that again as well.

  • http://zodah.com Sahil Gupta

    My hope is we get to see a lot of disruption within Fin Tech. Unfortunately Zodah won’t be ready to launch by then, but our goal is to be ready by the fall.

  • http://www.facebook.com/profile.php?id=503458315 Werner Egipsy Souza

    Come to Mumbai, why dontcha!

  • landon

    I thought Vegas was the city that never sleeps…

  • http://www.goso.com Adam Boalt

    Great event Michael! We like the idea of East coast events… we plan on attending and submitting our start up. Keep them coming,

    Adam Boalt/ Founder
    GOSO.com
    Washington, D.C.

  • http://www.udfi.biz/2010/03/tech-crunch-disrupt-new-york-may-24-26/ Tech Crunch Disrupt – New York May 24 -26 | My so-called startup life
  • http://www.itdatabase.com Travis Van

    This sounds like the show-and-tell elements of the TechCrunch 50 ceremony combined with more narrative / context about what’s hot in general.

    I think it would be interesting if TechCrunch started to incorporate some footage of these tech companies leading up to the event. When you watch a cooking show, you don’t just see them presenting the meal after it’s finished. It would be cool to see some more behind the scenes footage of these entrepreneurs, documentary style. I’m sure the economics of travel / filming / etc. are prohibitive – just saying that I like the sort of behind the scenes stuff about these tech entrepreneurs.

  • http://matchesmalone.wordpress.com Matches Malone

    Well, if I don’t get invited to sit on a panel, this really won’t be a complete conference.

  • Gleb Esman

    Here’s my concern:
    “…But then they’ll jump into head to head competition with the other startups.”

    Does this mean that leading startups will be forced to engage in siblings rivalry and “compete” *with each other* for VC’s attention at audience’s joy ?

    I don’t mind answering questions and proving my case – but if in order “to win” I need to prove the other guy on stage to be less valuable – I don’t like the spirit of this idea.

    Could anyone clarify that point?

    If that is indeed what will be staged – I am not interested.

    Gleb

  • Charles

    does it mean that there will be no TechCrunch 50 this year?

  • Charles

    Can I ask if there will be TechCrunch 50 event as well in this year?

  • http://www.adexchanger.com/ad-exchange-news/wpp-group-agencies-news/ WPP Digital Growing, B3 To Get RTB; Digital Agencies Re-Born; Andreesen On Burning Newspapers For Digital

    [...] TechCrunch plans to launch a new tech and media conference in New York City, May 24-26. Called "TechCrunch Disrupt," the show is offer an opportunity "to debate what’s really changing in media and technology right now, what’s causing disruption and what we need to do about it to survive and thrive in real-time." Real-time baby! Read about it. [...]

  • http://www.facebook.com/profile.php?id=579218265 Nikolaos Iosif Kakavoulis

    Hi guys -
    a quick question for you -
    we definitely plan to compete for the Startup Battlefield -
    do you recommend filling a different application for the “For Show” in case the first one doesn’t get approved? From what I see deadline for that is only next Monday.
    Thanks much,
    Nikos
    http://www.socialcaddy.com

  • Ed Conti

    How much are tickets to this event? Where can you get them? I dont see a link to more info.

  • Binny Mathews

    Hey Mike,

    We (Swipe) will be applying from India and its
    great to hear that you guys go out of your way to help out the international startups.

    Good luck with the preparations towards the conference.

    Binny

  • Binny Mathews
  • Eray

    all that disrupts me is your disruptive corporate design

  • http://ntbmedia.com Michael St James

    Has anyone heard back from the TC Disrupt board? Trying to hold off my boss on a launch to save it for the NYC show.
    Looking forward to it.

  • http://www.cheapmbtshoe.com MBT

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  • Binny Mathews

    Hey Mike,

    Just wondering how you define “first public launch”. Do you mean no features such as “share on facebook”, “share on twitter”. Do you also mean all signups until the Disrupt should be invite only.

    Thanks much
    Binny

  • http://www.brunotrani.info/blog/2010/03/15/join-charlie-rose-ron-conway-jack-dorsey-and-lots-of-others-at-techcrunch-disrupt/ Join Charlie Rose, Ron Conway, Jack Dorsey And Lots Of Others At TechCrunch Disrupt | bruno trani dot info

    [...] We are just starting to announce the first speakers at the upcoming TechCrunch Disrupt conference in New York City on May 24 – 26. [...]

  • Gleb Esman

    Perhaps they are holding off from the announcement of TC50 to boost attention to this disrupt event.

  • http://www.blogtalkradio.com/simonapple04 Simon Applebaum

    As host/producer of Tomorrow Will Be Televised, the Internet-radio program covering the TV scene, it’s great to hear about TechCrunch Disrupt and what it’s out to do here in NY. Definitely want a press pass to cover this event, and if my program can be involved in some manner (originate an episode from the event, or moderate a panel or roundtable discussion), that would be fantastic.
    My program regularly features entrepreneurs launching new TV ventures (channels, video-on-demand, interactive TV, etc.) and commentary on some of the topics expected to be discussed at Disrupt. We’ve also highlighted such trends as social media, virtual worlds, IPhone and Android phone apps on the TV set, 3D TV, and advocated greater venture capital/angel investor funding of TV ventures.
    This conference has tremendous possibilities, and I hope our program can play a constructive role in them.

    Simon Applebaum
    Producer/Host, Tomorrow Will Be Televised
    (Mondays/Fridays at 3 p.m. Eastern time/noon, Pacific time on BlogTalk Radio)
    simonapple04@yahoo.com

  • http://www.motosport.in memey

    I think it would be interesting if TechCrunch started to incorporate some footage of these tech companies leading up to the event

  • pinsandneedlesguy

    Seriously guys, invites have to be coming soon. We’ve got itineraries, meetings, and Press to book.

  • dana

    really interesting articlewant to share with you my blog, welcome,it’s about Louis Vuitton

  • Ilan Ben Menachem

    That’s the home state playa!

  • http://chinesesexculture.blogspot.com/ jw_76

    I am also very fascinated by this information thank you.

  • http://www.toboer.com Rhinestone jewelry

    We like the idea of East coast events… we plan on attending and submitting our start up. Keep them coming,

  • http://ntbmedia.com Michael

    The midnight deadline has passed, the horse-drawn pumpkin has arrived, all that’s left is to see when and to whom those glass slippers will be given.

  • Ranbir Singh

    Well Just Dial has done tremendously well in India and I am sure it will do wonders in USA too.

  • http://chaaps.com Chethan

    Cool Initiative! Go On!

  • Chaos 2.0 with Chipotle dressing

    Chaos hates Spit that springs from the bowels of Joe the demonically possessed Readers’ Digest medical dummy from some Alice in Wonderland rabbit hole with dumb information for no other reason than the Spit is just sitting there, cowlike and out of hay.

    Get a grip, it’s only a sophisticated telephone based packet-switching traffic management system and ubiquitous freaky network. Cheese!

  • http://DeHood.com Rhiannon

    I’ll be at the event with my company and were hosting an after party. What other after parties are happening?? Any insight??

  • http://brand-yourself.com Pete Kistler

    Absolutely can not wait! I just submitted an application (a bit late) for Brand-Yourself.com, a toolset that empowers you to manage your online reputation and promote yourself across social media. This would coincide perfectly with our public launch…

    I can’t wait to hear back, and I’m looking forward to going as a student even if we aren’t part of the Startup Battlefield.

    - Pete Kistler
    CEO, Brand-Yourself.com

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